I am kind of puzzled that I am not finding that many .it domain names for tech.
EDIT: I looked it up. I forgot it is only available for EU entities. I am one, and got one of them registered for my personal projects a while back. Now I remember sending a document id with the registration to the registrar.
I live in a place where tech-companies are still called it-companies in the native tongue over anything else. So maybe it is a local thing that my association is stronger.
Other things I thought I would see more, would be <verb>.it. It is a shame they seem to be in domaim-squat hell.