For context, the animated family movie genre was on a trajectory for much deeper and more thoughtful movies, if a bit darker that would appeal more to adults. Then Shrek hit the scene with a banger soundtrack, subversive comedy, and some really good dunking on Disney. Shrek then absolutely shrekked the box office and ever since then basically every animated film has been chasing the bar that Shrek set
There’s also an argument to be made that Shrek indirectly lead to the massive western market for anime as adults seek prestige animated films that aren’t being produced in the US
Shrek
Shrek is Love.
Shrek is Life.
…it’s never Ogre.
For context, the animated family movie genre was on a trajectory for much deeper and more thoughtful movies, if a bit darker that would appeal more to adults. Then Shrek hit the scene with a banger soundtrack, subversive comedy, and some really good dunking on Disney. Shrek then absolutely shrekked the box office and ever since then basically every animated film has been chasing the bar that Shrek set
There’s also an argument to be made that Shrek indirectly lead to the massive western market for anime as adults seek prestige animated films that aren’t being produced in the US
…… and then Shrek 2 came out.